Legal
Privacy Policy
Last updated: July 1, 2026
SMF Tree Service (“we,” “us,” or “our”) provides tree care services in Roseville, CA and the greater Sacramento area. This Privacy Policy explains what information we collect through our website, smftreeservice.com (the “Site”), how we use it, who we share it with, and the choices you have — including your rights as a California resident.
By using the Site, you agree to the practices described in this policy.
Information we collect
Information you give us. When you fill out a quote or contact form, call us, or text us, we receive the information you provide, such as:
- Your name, phone number, and email address
- Your city or general location
- The service you’re asking about and any details you share about your trees and your property
Information collected automatically. When you visit the Site, we and our service providers collect standard usage data through cookies and similar technologies, such as:
- Pages visited, time on page, and the page that referred you to us
- Browser type, device type, and approximate location based on your IP address
- Events like form submissions and clicks on our phone number, so we can tell which pages lead people to contact us
The Site includes an embedded Google Map showing our service area. Google may collect data in connection with that map under its own privacy policy.
How we use your information
- To respond to your inquiry, schedule your free estimate, and provide the services you request
- To contact you by phone, text, or email about your request — by submitting a form or contacting us, you agree we may reach you this way about your inquiry
- To understand how visitors use the Site and which of our marketing works, so we can improve both
- To keep records we need for business, tax, and legal purposes
- To comply with the law
We do not sell your personal information, and we do not share it for cross-context behavioral advertising.
SMS / Text Messaging
When you submit a form on https://smftreeservice.com that includes your phone number and check the SMS consent box, you consent to receive text messages from SMF Tree Service (operated by Werk One LLC) related to your inquiry. Message frequency varies. Message and data rates may apply. Reply STOP to opt out at any time, or HELP for assistance. No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties.
Who we share information with
We share information only with service providers who help us run the business, and only for the purposes above:
- Form-handling and lead-management providers that receive and store your form submissions and track calls from the Site
- Analytics providers that help us understand Site usage
- Website hosting and infrastructure providers
- Google, in connection with the embedded service-area map
We may also disclose information if the law requires it, or to protect our rights, safety, or property. If the business is ever sold or transferred, customer records may transfer with it.
Cookies and tracking choices
You can set your browser to refuse or delete cookies. Parts of the Site will still work, though some features may not function as intended. Because there is no common industry standard for “Do Not Track” browser signals, the Site does not currently respond to them.
Your California privacy rights
We are a small, local business, and California’s CCPA/CPRA thresholds may not legally apply to us. We honor the spirit of those laws anyway. As a California resident, you can:
- Know — ask what personal information we have about you
- Correct — ask us to fix inaccurate information
- Delete — ask us to delete your information, subject to records we must keep by law
- Opt out of sale or sharing — not applicable, because we don’t sell or share personal information as those terms are defined in California law
We will never treat you differently for exercising any of these rights. To make a request, email info@smftreeservice.com or call (916) 809-8733. We may need to verify your identity before acting on a request.
California’s “Shine the Light” law (Civil Code § 1798.83) also lets California residents ask whether we’ve disclosed personal information to third parties for their direct marketing. We don’t do that, but you’re welcome to ask using the contact details above.
Data retention and security
We keep inquiry and customer records only as long as we need them for the purposes above, then delete or anonymize them. We use reasonable safeguards to protect your information, but no website or transmission method is 100% secure.
Children
The Site is not directed to children, and we do not knowingly collect personal information from anyone under 13. If you believe a child has provided us information, contact us and we will delete it.
Third-party links
The Site may link to third-party websites. Their privacy practices are their own, and this policy does not cover them.
Changes to this policy
If we change this policy, we will post the updated version on this page with a new “Last updated” date. For material changes, we’ll make the update reasonably noticeable on the Site.
Contact us
SMF Tree Service · Roseville, CA 95661
info@smftreeservice.com · (916) 809-8733
